It always strikes me when someone has to explain what product they are working on and struggle to formulate a concise sentence that is easy to understand. Being an Elevator Pitch or a more techie product explanation, you should instinctively be able to explain what you are doing. Usually, this is a smell for the lack of direction in the team. If you start asking a question, you will notice the absence of a product vision.

Roberto Machado's photo
Written by Roberto Machado on Mar 22, 2017

We had a blast in the last three years with RubyConf Portugal. Seriously, it was one of the most pleasuring things to do and we can not thank enough everyone that helped us put this together. All of you that attended the conference, all the speakers, sponsors, and volunteers, thank you again for all the support. But friends, it’s time for a pause. We will not be organizing RubyConf Portugal 2017.

Roberto Machado's photo
Written by Roberto Machado on Mar 17, 2017

This is the second time that I write this text. Naively I deleted the first version, leaving no chance of recovery, which caused me deep frustration. Instead of panicking about this, I took a walk, and a series of deep breaths and here I am writing the second version.

Roberto Machado's photo
Written by Roberto Machado on Mar 15, 2017

Spoiler alert: it's premature optimizations.

Miguel Palhas's photo
Written by Miguel Palhas on Mar 13, 2017

Whenever a web app has integrations with external APIs (which, let's face, happens most of the time nowadays), there's usually an increased complexity about it when it comes to testing.

Miguel Palhas's photo
Written by Miguel Palhas on Mar 07, 2017

Subvisual and The New Digital School are offering a Design Sprint - Apply now!

Francisco Baila's photo
Written by Francisco Baila on Mar 03, 2017

We’re ready to announce that the 2nd edition of MirrorConf is happening on October 12-13!

Roberto Machado's photo
Written by Roberto Machado on Feb 27, 2017

Often people ask me how a small team like ours can have relative financial success and still have time to organize two international conferences, MirrorConf and RubyConf Portugal, several meetups through the year while keeping a sustainable work environment where people like to work. I always struggle to answer this because I don’t have the contradictory, and for us it’s challenging, but it never felt like a Herculean task to pull off. After putting some thought on the subject, I believe that the primary justification is how we share responsibilities throughout the team, keeping a flat structure, while still have a culture of accountability.

Roberto Machado's photo
Written by Roberto Machado on Feb 23, 2017

One of these days I was reflecting on the similarities that we have at Subvisual. It is true that we are notoriously different in our personalities, backgrounds, and experiences, but what were the common characteristics that accidentally or by choice we all have? It’s easy to spot the values that we share as a company being present in all of us. However, sometimes it’s hard to identify if they were consequences of joining this team or if they were already there.

Roberto Machado's photo
Written by Roberto Machado on Feb 22, 2017

... our problem-free philosophy.

Laura Esteves's photo
Written by Laura Esteves on Feb 10, 2017